If you are thinking about entering the network marketing industry, then you should be aware that you will have to advertise your business opportunity in one way or another. And that may mean that you will have to do something more than just using the Internet to promote your business.
Topic: Your e-mail magazine needs to stick to the topic of your website. It's OK to add content from guest authors, but don't stray too far from your main theme. It will waste your time and annoy your readers, and that's the last thing you want!
The first person we gave a newspaper to was a fellow sitting on a park bench. He looked to be single, and if he had children at all, they were grown. If he was not a Christian or had any real religious inclinations than much of the paper would not appeal to him. I saw him glance at the headlines and then put the paper aside. However, that lasted for about half a minute. He then snatched it up, opened it up, and apparently began to read.
I hope you have a better understanding of how you can write really good news articles and capture the imagination of your target audience. If you stick to a proven system and always use proper grammar, I can guarantee that people will love to read your newspaper columns.
Now it comes down to what exactly you are offering to anybody that calls. Are they calling you directly? Visiting a website? Calling a voice-mail box? What happens after they call? What kind of follow up marketing sequences do you have in place that will ensure a return on advertising investment?
Now let's say your magazine was a smashing success, demand has increased and next month you order 5000 magazines. The run charge of $0.20 each remains constant, and the make ready charge of $900 remains constant, but now it is distributed over a larger more info quantity, $900/5000. Thus, the make ready unit price drops to $0.18 each. Therefore, the overall cost is the make ready of $900 ($0.18 each) plus the run of $1000 ($0.20 each) or $1900 total. This reduces the unit cost from $1.10 each for 1000 magazines to $1900/5000 or $0.38 each for 5000 magazines, or a unit cost percent change of ([$0.38-$1.10]/$1.10) x 100 = -65.5%!
It's only been recently that technology is allowing a short-run newspaper to be available to the general public, and its catching on like fire because "theme" oriented" newspapers are the current and future trend as dailies keep dying off.